Do you ever have those days where you are on an editorial deadline, and instead of spewing words of intellectual substance from your keyboard, you blankly stare at your computer screen as if you are a caveman looking at two sticks- not understanding how you can use them to make fire? Yeah. We’ve ALL been there. Or at least I’d […]
Multi Marketing: Turning a Crisis Situation Into an Ad Campaign
Just about anything is able to be turned into a positive ad campaign. Yes, you read that correctly. Apprehensive? Read on. If you want to learn how to really take a crisis situation your company is in and turn yourself into a hero, get out a notepad and a pen and let’s take a look […]
Where to Find Non-Dues Revenue at CSAE
With the Canadian Society of Association Executives (CSAE) Annual Conference in Winnipeg right around the corner, association executives are keeping their ears to the ground for solutions on bettering their organizations and serving their members to the best of their abilities. As an association executive reading this, you are aware that one of the biggest issues every […]
A lesson in customer service from Papa John’s Pizza
In this week’s #assnchat (a Twitter chat held every Tuesday by association professionals trying to better the non-profit world), we discussed the importance of customer service. This is a perfect conversation for anyone in the professional world, really. I mean, let’s face it, no matter what your job title is, you will always either indirectly or […]
Multi Marketing: Instagram for Business
If you’re anything like me, you understood Instagram first as a fun app for personal use. I’ve always had a soft spot for photography (hello, dark room, my old friend) and have been a Photoshop fan for the better part of a decade. While I could be frustrated that this made photo editing so deceptively easy, […]
What your organization can learn from Free Slurpee Day & Cow Appreciation Day
This week is every red-blooded American’s dream week. National Free Slurpee Day and Cow Appreciation Day— back-to-back. Whoa, nelly! Yesterday, millions of Americans hit up their local 7-11 for the franchise’s annual Free Slurpee Day. Consumers were given the choice of any one of 7-11’s slurpee flavors in a small cup (limited one per person) for FREE! Ok, first of all, who doesn’t want […]
SYTA’s Tips on Growing Your Association’s Member-Base via MultiView’s Online Buyers Guides
Looking to grow your association’s member-base? The Student and Youth Travel Association’s (SYTA) Executive Director, Carylann Assante, CAE, discusses in this video the vital role its MultiView-powered Buyers Guide plays in growing the organization. Brought to you by my trip to the association motherland, check out Carylann’s testimonial below: Carylann’s background with SYTA (courtesy of AMG, Inc): Carylann Assante, CAE joined […]
ASAE’s Dan Melesurgo Discusses Strategic Partnership with MultiView
For those of you following the “My trip to the association motherland” series, here is the second video from our visit to the American Society for Association Executives (ASAE). in this video, you will see ASAE’s VP of Strategic Partnerships, Dan Melesurgo, discuss MultiView‘s strategic partnership level of involvement within ASAE’s Alliance Partnership Program over the […]
ASAE Discusses Multi-Tiered Partnership with MultiView
I hope everyone had a wonderful Memorial Day weekend! I know I did. Ok, remember when I went to Washington, D.C. on my trip to the association motherland to visit some of MultiView‘s association partners? Well, one of our long-standing partners I happened to visit was the American Society of Association Executives (ASAE). What a welcoming crew! It was great to chat with […]