Who are the biggest advocates of association branding?

What do you think of when you hear the word: branding? The first thoughts that come to mind when I hear that word are large companies such as Pepsi, Coca Cola, Apple, etc. Because we work with associations at MultiView, I have learned that branding for each specific industry is important. The difference with the branding of each […]

4 Must-Do’s in Dallas

As a Dallas-Fort Worth resident of about 6 years, I have had the opportunity to visit and experience some great places the Metroplex has to offer. Whether you are one of MultiView’s association partners, a current MultiView employee, a prospective employee, or just in town for a visit, you too can also enjoy some of […]

A slice of Chicago

As we approach the end of 2012, I keep reminding myself of the most memorable moments of the year. MultiView also experienced quite the journey over the past twelve months. Both the Dallas and Canada offices continue to experience tremendous growth and success overall. My MultiView career has been a journey in itself. I have […]

MultiView Dallas Open House

Has your family ever asked you what you do for a living and you’ve experienced that long awkward pause while you thought up the best way to explain MultiView? Good news, you are not alone. Your family can get all of their questions answered at the MultiView Open House on December 6, 2012 from 5-7 […]

MultiView’s technology projections for 2013

We live in a fast-paced world full of smartphones, smart cars, fast food, and 85 mph toll roads. Information can be delivered to us in a simple click or touch of a screen. You can take a picture with your phone and “Instagram it,” “Facebook it,” email it, and send as a text message to […]

Five of MultiView’s most interesting association partners

At MultiView, we have the opportunity to work with some of the most fascinating associations in the world. There are a total of over 1,100 partner associations and below is a handful of  some of the most interesting partners we have. The Wild Sheep Foundation‘s mission is to enhance wild sheep populations, promote professional wildlife management, educate […]

1969 Arkansas football legend continues to compete in 2012

A brief conversation with one of MultiView’s most tenured sales professionals, Mike “Coach” Kelson, shows just how diverse the sales force can be. Coach Kelson was recruited out of Spring Branch Memorial High School in Houston to play football at the University of Arkansas in 1967. A three year letter winner as an offensive tackle, […]

Association Executives discuss the benefits of partnering with MultiView

MultiView partners with over 1,100 associations to publish digital media and provides each association non-dues revenue. MultiView would like to thank the following association partners for taking time out of their schedules to explain the benefits of a partnership with MultiView: Kenneth S. Cousineau, CAE, Executive Golf Director, Canadian Golf Superintendents Gary Masters, MBA, Executive […]

Tips for effectively tracking ROI for online advertisers

Most everyone is familiar with the term ROI (Return on Investment). If you have taken an introductory business course this was probably one of the first topics covered. I have found by working with clients there are many ways to better track ROI when it comes to advertising. Working on multiple NewsBrief projects here at […]

Small business owners investing more time and money in social media

As a sales professional here at MultiView, I have worked with clients ranging from Fortune 500 companies down to small family owned businesses. I was told through various interactions with these smaller businesses they were going to be investing in social media due to their smaller marketing budgets. I find this interesting considering the rise […]

7 ways to fuel your sales career and success

As a three-year sales professional at MultiView, I would like to take a moment to reflect on seven items, or “tips” if you will, which have helped me succeed throughout my MultiView sales career working with clients. I have sold both Guides and NewsBrief products across many different industries; and feel these seven “rules” I […]

How MultiView helps professionals in continuing their education

A long term goal I would like to reach is an MBA of some sort.  I have thought about pursuing an MBA in Finance or just a general MBA.  There are several schools I would like to attend including Baylor, TCU, UT-Austin, UT-Dallas.  I took the time to visit with a couple professionals for a […]

Why should companies utilize social media and mobile technology?

It has been a couple of days now that I have worked extensively with social media accounts.  I have worked on setting up a Multiview Flickr account in addition to a MultiView Google+ Page.  I have learned more in the last couple of days about social media than I have the past entire year combined.   In setting up […]

Breakfast Burritos across from Multiview office

Hi!  My name is Jared Hernandez and I’m new to the blogging community but at the same time, open to sharing my ideas/events/thoughts with all readers.  Hope everyone enjoys following my posts.  If you would like, feel free to provide comments as well.   Have you had the breakfast burritos at the Shell gas station located at […]